Connectors

PrestaShop

Track orders, refunds, and signups from PrestaShop using the TrustData module.

The TrustData PrestaShop module sends server-side conversion events to TrustData via webhooks. It hooks into PrestaShop's native event system — no custom code required.

Event mapping

PrestaShop hook	TrustData event	Shopify equivalent
`actionValidateOrder`	`purchase`	`orders/paid`
`actionOrderSlipAdd`	`refund`	`orders/updated` (with refunds)
`actionOrderStatusUpdate` (cancelled)	`refund`	`orders/cancelled`
`actionCustomerAccountAdd`	`signup`	`customers/create`

Before you start

You need:

The TrustData JS SDK installed on your storefront (for session matching — see JavaScript SDK)
A webhook API key from your TrustData dashboard

Generate an API key

Go to Settings → Attribution IDs → select your ID
Open the Webhooks tab → click Enable
Enter a name (e.g. PrestaShop prod) → click Generate Key
Copy the key — it is shown only once

Installation

Download the module

Download the latest trustdata.zip from the GitHub releases.

Install in PrestaShop

In your PrestaShop admin, go to Modules → Module Manager
Click Upload a module
Select the trustdata.zip file → click Upload

Configure

Find TrustData in the module list → click Configure
Enter your Attribution ID and API Key
Leave Server URL blank (uses https://t.trustdata.tech by default)
Click Save

The JS SDK sets a _trdt_vid cookie on the visitor's browser. When an order is placed, the module reads this cookie server-side and includes visitor_id in the webhook payload. TrustData uses this to link the purchase back to the original ad click.

Session matching requires the JS SDK to be installed on your storefront pages. Without it, conversions are still recorded but cannot be attributed to a specific campaign.

Visitor lands on store         → JS SDK sets _trdt_vid cookie
Visitor places order           → PrestaShop fires actionValidateOrder
Module reads _trdt_vid cookie  → includes visitor_id in webhook payload
TrustData matches session      → attributes purchase to ad campaign

Troubleshooting

Conversions not attributed

Confirm the JS SDK is installed on your storefront (check browser DevTools → Application → Cookies for _trdt_vid)
Confirm the module is enabled and configured with the correct Attribution ID and API key
Check Recent Activity in the TrustData dashboard → Webhooks tab — session_matched: false means the webhook arrived but no session was found

`401 Unauthorized` in webhook activity

Your API key may be incorrect or revoked — regenerate it in the dashboard

Orders not appearing

Confirm actionValidateOrder fires on your checkout flow (some custom checkouts may use different hooks)

Custom webhooks

Send server-side events to TrustData via HTTP POST requests.

WooCommerce

Track orders, refunds, and cancellations from WooCommerce using native webhooks.